Advertise on The Offside
We reach over 1 million unique soccer fans every month — your one-stop football fan site since 2002.
The Offside and World Cup Blog make up a network of over 300 blogs covering teams from the Big Four in England to local sides in Brazil, and everything in between. While other blogs cover only one team or league, we are the only blog network that truly covers the world of football.
The Offside Advertising Opportunities:
There are three main ways that your company can advertise on our network of sites. They are: 125×125 badges, CPM banners, and sponsored posts. Each option is explained in detail below the contact form.
125×125 Badge Ads
125×125 badges are a great way to try out advertising on The Offside with a relatively small investment. Badges appear in the site’s sidebar and are sold on a blog-by-blog basis. With over 250 blogs focusing on teams around the world, we can target exactly the perfect market for your product. For those advertisers with a more general audience, you can advertise on our main blog, with a large worldwide audience.
We separate our blogs into three tiers, based on their traffic. Here are the prices for each tier:
Tier 1 (over 50,000 pageviews the previous month): $200/month
Tier 2 (20,000 – 50,000 pageviews the previous month): $150/month
Tier 3 (under 20,000 pageviews the previous month): $100/month
We offer the following banner sizes at CPM (cost per thousand impressions) pricing, either targeted to a specific team blog or spread across the site. To book an ad placement in one of these sizes, email us at adsales [at] theoffside.com.
|Ad Size||Run of Site||Targeted to one blog|
|728×90 Leader||$6 CPM||$8 CPM|
|300×250 Rectangle||$8 CPM||$10 CPM|
|Minimum Ad Buy||$500 USD||$300 USD|
Certain advertisers can put their product announcements, press releases and other content right into our blogs, rather than trying to reach customers through a banner, with our new sponsored post program. Posts are available on all of our blogs, but restrictions apply, so fill out the form below for details.
Sports Network Stats / Demographics
Sports Network Monthly Audience
Over 2.6 Million Page Views
Over 1 Million Unique Visits
Soccer network Demographics:
- Our readers are about two thirds male and one third female. Over one third of our readers are ages 18-34. Over half of our readers have a college education. Almost half of our readers have a household income of $60,000+
- All ad placements are above the fold, unless otherwise specified. Rate discounts are available on large ad buys. Contact us for details. 25% added to the base rate for each additional level of targeting, such as geo-targeting, time targeting, and frequency capping.
- Payment is accepted via credit card, Paypal, check or bank transfer. For first time advertisers, payment must be received in full before campaigns will be implemented.
- Creative must be provided with 3 days lead time prior to campaign launch, and is subject to review.
- 125×125 banner ad maximum file size 20kb