The Beckham Experiment: A Review from a Recovering Galaxy Fan

By: Laurie | July 15th, 2009

If you were an LA Galaxy fan in 2007 and 2008 like I was, reading Grant Wahl’s “The Beckham Experiment” is a bit like looking at old photos of a much-anticipated yet ultimately tragic vacation:

“Here’s the plane ride. Here’s the waterfall… And here’s Aunt Marge, right before she got eaten by the crocodile.”

Yeah. Pretty much exactly like that.

It was tough, reading this book. All through it, I was thinking, “I remember that goal! I remember that interview! I remember that feud!” I also remember how the story ends, and that would be: Not well. Extremely, painfully not well.

And yet I could not put this book down.

Most people know the story by now, at least the basics of it. Beckham comes to LA with the stated goal of making soccer as big here as everywhere else in the world. The Galaxy attempt to create a SuperClub despite the limited resources available in MLS. Worlds collide, chaos ensues, and the team implodes, missing the playoffs both years Beckham played. He then tries to abandon the sinking Galaxy ship for Milan, only to be forced back against his will for the second half of this season.

All common knowledge for everybody who was paying attention.

But Wahl adds the details, and fleshes out the characters, and answers a lot of questions that the organization worked hard to keep unanswered as they were happening. The details on the involvement of Terry Byrne, Beckham’s assistant and best friend, and of Simon Fuller, Beckham’s manager and the creator of American Idol, are particularly instructive and troubling. (Among other things, they were the ones responsible for bringing in Ruud Gullit as coach — an unmitigated disaster.)

The details of their involvement are also still somewhat unclear, since Beckham, Byrne, Fuller and the remainder of Beckham’s “people” would not talk to Wahl without a guarantee of control over the finished product, which he was unwilling to give them. Fuller also wanted $1 million for Beckham’s participation — again a no-go.

If you’ve read the excerpts, you could be forgiven for thinking this book was a Beckham hitpiece, or a book about a Donovan-Beckham feud. It’s not, at least not until the end, the part about the last of the 2008 season when things really fell apart.

Instead the majority of the book is more…a fish out of water story, I think. Or a Greek tragedy, with the Galaxy in the role of Icarus. It’s a story about a rich, handsome, incredibly famous player who comes from a place where soccer is king, where the money is always there, and where you never have to compromise. A place where the players fly first class and sleep in five-star hotel rooms and always have enough money.

A place not at all like MLS.

I think that the real story is of an organization, and a league, that were Just Not Ready. Not ready for Beckham’s fame, not ready for Beckham’s expectations, not ready for Beckham’s (or perhaps his people’s) demands, and not ready for the spotlight that came from being associated with Brand Beckham.

If you’re an MLS fan, or if you care at all about the future of professional soccer in the United States, you should read this book. The light it sheds on Galaxy owner AEG and the inner working of MLS are instructive. Perhaps informed fans can keep this kind of thing from happening again. Maybe even help create the changes that will make MLS a genuinely attractive league for the world’s bigger talents.

Or maybe I’m just dreaming.

In the end, Beckham himself remains enigmatic because he and his handlers chose not to allow him to make his own case. I finished the book wondering who the real Beckham is, and how much responsibility he should bear for this fiasco. Was he a naive pawn, caught between the demands of his handlers and the needs of the team? Or was he fully aware of and involved in what was going on and choosing not to take responsibility? Or was this something else entirely?

I’ll let you read the book and make up your own mind.

P.S. After being a Galaxy fan, I have to say that now that I’ve read this book, the decisions of my hometown team, the expansion side Seattle Sounders FC, seem incredibly, unbelievably sane and rational. Thank you, Adrian Hanauer, for not being Alexi Lalas. And thank you, Freddie Ljungberg, for not being David Beckham.



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  • mb |  July 15th, 2009 at 9:59 am

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    Concerning the Lalas slap at the end of your post:
    My understanding was that the book took much of the heat off of Lalas’ performance as GM- that is the events that ensued after the secretive takeover by Byrne.

    can you shed more light?

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  • Laurie |  July 15th, 2009 at 10:12 am

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    mb,that’s very much the case for everything that happened after the 2007 season. That’s when AEG and 19 (Fuller’s management company) kneecapped Lalas by secretly hiring Terry Byrne and putting him in charge of the coaching search. Byrne and 19 were the ones who brought in Ruud Gullit, who never got on at all with Lalas. This created a power vacuum at the club where the nobody knew who was in charge. A huge deal when you’re relying on rookies to make the team.

    So I wouldn’t blame Lalas at all for anything that happened in 2008. As a Galaxy fan in 2007 though, I still find lots to blame him for. Somebody had to think that trading off all the young talent and middle-class backbone of the team and bringing in guys like Carlos Pavon was a good idea.

    My big problem with Alexi now that I’m comparing him to Seattle’s Hanauer is that is Alexi’s decisions were flamboyant and dramatic but not always rational. Trades and decisions were knee-jerk and reactive rather than thoughtful.

    But you’re right, he was definitely scapegoated in all of this for decisions made by others.

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  • Applesauce |  July 15th, 2009 at 11:30 am

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    I blame Lalas for pretending to be the king of American soccer and his condescending commentaries at halftime on ESPN.

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  • Frank |  July 15th, 2009 at 1:18 pm

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    Grant Wahl asks becks a question at today’s press conference in
    NY. From his Twitter page…

    http://twitter.com/GrantWahl

    Not a lot of reflection or share of responsibility for two-year fiasco with LA: “I never see as I should be doing things differently.”
    about 3 hours ago from web

    I tell him whether it’s official or not, it won’t be as interesting as the book.
    about 4 hours ago from web

    DB responds asking if this is “official” interview for my next book.
    about 4 hours ago from web

    At DB press conference–asked him how he can justify saying fully committed to MLS when he’s parttime player this year and (he hopes) next.
    about 4 hours ago from web

    Driving up to Beckham press conference in Hoboken (12:15 pm ET). This should be fun.
    about 9 hours ago from web

    Beckham – “I never see as I should be doing things differently.” Then please leave MLS and make room for players who do care about the league. Sorry, folks, I have lost all respect for the man.

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  • Laurie |  July 15th, 2009 at 1:47 pm

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    Frank, Wow. Just…wow. DB = Douche Bag.

    (I have never, ever before written those words in my life. But it seems appropriate here.)

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  • Laurie |  July 15th, 2009 at 1:52 pm

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    P.S. I don’t think Grant Wahl will be getting a Christmas card from Beckingham Palace.

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  • Frank |  July 15th, 2009 at 1:59 pm

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    Here is the video of press conference…

    http://www.youtube.com/watch?v=Y7Qspo0IP6o

    Posted from United States United States

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  • Frank |  July 15th, 2009 at 2:06 pm

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    FYI- the youtube video listed above is an excerpt from the press conference. will try to find entire press conference.

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  • Laurie |  July 15th, 2009 at 2:18 pm

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    Thanks, Frank. Just watched it. The man is drinking his own kool-aid — clearly delusional.

    How can he not realize that every single person who watched him play last year questioned his professionalism? Just because Roy Keane might say he was professional many years ago does not mean that he did right by the team that’s currently paying his salary. Not by a long stretch.

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  • leona |  July 15th, 2009 at 2:26 pm

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    I haven’t read the book nor do I care to because I don’t want to get angrier than I already am or feel more hatred than I already do for someone that I don’t even know. However, I saw some quotes in an interview that have me wondering if I’m in the Twilight Zone:

    http://soccernet.espn.go.com/news/story?id=661048&sec=mls&cc=5901

    Asked if he had anything to apologise for, Beckham said: ”No, not at all. I think what you’ve seen is that I’ve been very dedicated to the Galaxy, dedicated to the fans.

    ”I’ve always been very positive and very honest with my play here and when I went to Milan I explained to everyone the reason behind me going.

    ”I’m a very honest person. If I didn’t want to be here, I wouldn’t be here. I’ve always been committed to every contract I’ve ever had, and that hasn’t changed. I’m a very committed person.

    ”If people want to question my commitment and my professionalism, the fact that I’m willing to travel thousands of miles to play for my country says it all.”

    Come again? wasn’t he forced to come back – kicking and screaming? and who is asking about his country? they were asking him about his committment to MLS?

    He said: ”What I’ve done for the league so far has been very successful, I’ve had a successful effect on the game here.

    ”You know, there are eight new franchises coming into the league, new stadiums going up (and) attendances, wherever we’ve played as a team.

    Is he saying that he is responsible for all this growth??

    Douchebag isn’t nearly strong enough a description. I previously said in another post that I hoped he broke both his legs and someone called that horrifying and said i was an awful person for saying that. Well….I may go to hell for saying this but: did you see the photos of him putting his footprints in cement with Zidane over the weekend? well, it’s too bad Becks didn’t leave his feet in the cement and let it dry and then have someone toss him into the nearest river.

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  • Frank |  July 15th, 2009 at 2:32 pm

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    After “playing for the biggest clubs and best managers in football” I get the impression that Beckham’s ego has jumped the shark and the bubble he has created for himself is only interested in self-promotion and self-preservation.

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  • Laurie |  July 15th, 2009 at 2:32 pm

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    Thanks, Leona.

    What blows me away about the press conference is that he seems completely, utteerly incapable of comprehending that MLS fans can be just as passionate about their teams as, say, AC Milan fans. Yes, we know that we don’t measure up in your book, Mr. Beckham. And we know that you think MLS should automatically have lower priority than anywhere else in the world. But these are our teams! These are our guys! These are the people we pay good money to see, week in and week out.

    So much for that whole soccer ambassador thing, huh?

    Posted from United States United States

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  • Frank |  July 15th, 2009 at 2:35 pm

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    I guess we now know why Ferguson hit him with a shoe at Man. Utd.

    Posted from United States United States

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  • Frank |  July 15th, 2009 at 2:41 pm

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    Different clip of press conference taken from the G’s blog…

    http://www.youtube.com/watch?v=OuBkaS0qw5I

    Posted from United States United States

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  • Leona |  July 15th, 2009 at 3:12 pm

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    Slightly off topic but I just saw something that Landon Donovan could call a feather in his cap and some ammo against Becks’ constant mantra that “he’s played for the biggest clubs in the world” sort of implying like, who the hell is Landon Donovan to criticize me?

    This is from a mini interview of Zinedine Zidane by Nick Green of the Daily Breeze
    http://www.insidesocal.com/soccer/2009/07/a-few-words-with-zinedene-zida.html

    Q: What American player has most impressed you?
    A: He’s the one who represents soccer in the U.S. – (Landon) Donovan. In fact, he played abroad in Germany, no? I knew him a little bit when he was playing over there.

    There you go, Donovan. Zizou knows who you are and he’s impressed by you.

    Posted from United States United States

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  • Frank |  July 15th, 2009 at 3:41 pm

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    Good post, Leona. Thanks!

    Beckham has, once again, taken to the condescending remark. When he went to Milan he said that only true fans of the game would understand his move. Thanks, Becks!! I didn’t know that I (along with countless others) wasn’t a true fan of the game until YOU told me. Now he’s using his “biggest clubs, best managers” routine in the same fashion. I really used to like the guy, but upon closer inspection he is just another spoiled superstar. Landon may not be perfect but I would take him over Beckham any day.

    Posted from United States United States

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  • CarlosT |  July 15th, 2009 at 5:21 pm

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    I just realized exactly what MLS is to Beckham. It’s summer camp. His plan is apparently that he goes and plays at one of the “biggest teams” with the “best managers” for most of the season and then comes to the US for camp. And he just can’t understand why the counselors are all so snippy with him and why he can’t just show up when he feels like and leave when he needs to leave.

    Also, I like how Beckham uses the passive in that “he was given an opportunity” at Milan, as if he had nothing to do with it and it just fell in his lap. How about you were actively campaigning for the loan and looking for around your obligations to MLS and the Galaxy? Might that not be closer to the truth?

    But for me, this was the clincher: ”If people want to question my commitment and my professionalism, the fact that I’m willing to travel thousands of miles to play for my country says it all.” Well, yes. It does say it all. It says that all you’re committed and professional about is playing for your country. The Galaxy? Not so much.

    Posted from United States United States

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  • Laurie |  July 15th, 2009 at 7:34 pm

  • Shazback |  July 15th, 2009 at 9:00 pm

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    “Meeting and talking to Pele at the opening of Home Depot Center in 2003 courtesy of AEG was one of them; interviewing Zinidene Zidane Saturday in El Segundo via a French language interpreter thanks to adidas was another.”

    Zinidene Zidane? Wow.

    http://www.insidesocal.com/soccer/2009/07/a-few-words-with-zinedene-zida.html

    Posted from Australia Australia

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  • realfootball! |  July 16th, 2009 at 5:21 am

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    beckham said “he was given an opportunity”? yeah okies that is why he paid money from his pocket to leave to milan? are u serious? Milan were never willing to pay for him, infact he was a pushy car salesman trying to sell his skills.
    please DB, get off our backs and pack ur bags!

    Posted from United States

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  • Laurie |  July 16th, 2009 at 8:19 am

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    Shazback, yes, I saaw that. And was immensely jealous.

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  • timmyg |  July 16th, 2009 at 11:44 am

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    Re: Beckham wanting money for the interview.

    Its called checkbook journalism. Its a sad reality, but from what I understand its common practice in England.

    Anytime you see “exclusive interview”, it was probably bought.

    So Beckham isn’t necessarily out of line for asking for money to be interviewed. He just should have known we don’t do that here, and is a disgrace for the ad hominem attack toward Wahl that resulted.

    Posted from United States United States

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  • Frank |  July 16th, 2009 at 1:01 pm

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    Grant Wahl will be on the FSC pregame show for the NY/LA match tonight.

    From the twitter..

    Discussing my book today on an ESPN triple-header: First Take, Outside the Lines (w/Lalas!), PTI. Also doing FSC pregame show, CNN Intl.
    about 8 hours ago from web

    Posted from United States United States

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  • Frank |  July 16th, 2009 at 1:13 pm

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    Bill Archer from BigSoccer has a new piece on… in his own words…
    “Stupid Spice” titled “Beckham Gets Snarky”.

    http://www.bigsoccer.com/forum/blog.php?b=6039

    Posted from United States United States

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  • Peg |  July 19th, 2009 at 1:02 am

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    eNVY YOUR HAVING THE BOOK TO READ; IT’S BEEN SOLD OUT WHEN i LOOKED. gOOD FOR wAHL! We too were Galaxy fans during e Beckham experiment. The PAIN.

    Posted from United States

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