

World Cup Air Lawsuit Smells a Little Funny
By: Bob | October 19th, 2006
Oh to be an entrepreneur in China and have to deal with those pesky laws that are always keeping good - no great - products from the marketplace.
The product in question is World Cup air. You might recall that during the tournament this summer a Chinese businessman named Li Jie was eager to peddle bags of air from the venues in Germany to those in China who were unable to make the trip. A brilliant and necessary product if ever there was one, but it turns out that the permit he filed to sell the air was denied by those curmudgeons at the Chaoyang Industry and Commerce Bureau because the air was not classified as “an industrial category”.
Li is not taking this ruling lightly and now he is suing the trade bureau. If he wins, he has big plans to sell air from other venues.
“The ’special air from special places’ I am talking about includes the Olympics, Tiananmen Square, Mount Everest … the moon, a pigsty, a horse paddock, a sheep pen — even Chaoyang District No. 3 Court,” Li said.
There has to be a huge market for air from a pigsty, right?
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